Entries Tagged 'Saving Grace' ↓
May 14th, 2008 — Advertising, Saving Grace, The Closer
I’ll get to Turner’s program plans in a minute, but the focus of their announcements this week was an almost web-like way of targeting ads.
"TVinContext promises to be the first large-scale system that combines the precise placement possible in digital advertising with the world of television," Turner’s announcement said. "The initiative includes the examination and cataloging of thousands of scenes from Turner’s vast library of films and
TV series, plus the custom matching of advertising content to place spots adjacent to relevant scenes. If a movie features a scene about marriage, Turner will be able to place an ad in the next commercial break for a related product, such as wedding rings. A movie scene in a café could be followed by an ad for coffee." The system will initially be available to a limited number of clients this fall.
Just a little creepy, isn’t it?
Anyhoo, TNT in particular has big programming […]
Continue reading this post by: Joel Brown For more…
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May 14th, 2008 — Advertising, Saving Grace, The Closer
I’ll get to Turner’s program plans in a minute, but the focus of their announcements this week was an almost web-like way of targeting ads.
"TVinContext promises to be the first large-scale system that combines the precise placement possible in digital advertising with the world of television," Turner’s announcement said. "The initiative includes the examination and cataloging of thousands of scenes from Turner’s vast library of films and
TV series, plus the custom matching of advertising content to place spots adjacent to relevant scenes. If a movie features a scene about marriage, Turner will be able to place an ad in the next commercial break for a related product, such as wedding rings. A movie scene in a café could be followed by an ad for coffee." The system will initially be available to a limited number of clients this fall.
Just a little creepy, isn’t it?
Anyhoo, TNT in particular has big programming […]
Continue reading this post by: Joel Brown For more…
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August 10th, 2007 — Saving Grace
"Saving Grace," starring Holly Hunter, has an angel in it. That alone draws the interest of some of the more spiritual TV viewers out there, but it doesn’t mean they’ll be swallowing the show hook, line, and sinker. I don’t doubt that an awful lot of people would rather see a family-friendly secular show like "Meerkat Manor" or "Fetch!" than an overtly religious show that features drinking, swearing, and fornicating.
Still, "Saving Grace" isn’t just a glorification of hard living and last-minute repentance. Nor is it a cheap attempt by TNT to draw evangelicals to its network. And bloggers have begun to really engage the show’s religious content on a thoughtful level. Kobayashi Maru, for example says the theology is pretty weak, but the show itself is still worth watching, and he’s hoping that Grace Hanadarko will end up being genuinely saved. Critics Rant is more positive, saying that it’s well-written […]
Continue reading this post by: Aaron Weber For more…
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August 9th, 2007 — Saving Grace
And mostly basic cable’s, when you get right down to it. A big article in the Times this morning tells us what TV With MeeVee readers already knew - cable is kicking ass with original series this summer. TNT "The Closer" (pictured) and "Saving Grace," "Army Wives" and "State of Mind" on Lifetime, "Damages" on FX, "Mad Men" on AMC and "Burn Notice" on USA are already racking up solid and in some cases
terrific reviews - and ratings - while miniseries "Bronx Is Burning" on ESPN and "Jekyll" on BBC America have been critically acclaimed. "Flash Gordon" on Scif Fi and the "High School Musical 2" movie on Disney Channel are coming right up. And Monday pay cabler Showtime gets in the game with the return of the hilarious "Weeds" and the debut of David Duchovny’s "Californication." In the meantime, thanks to those ratings, "Burn Notice" has just been renewed […]
Continue reading this post by: Joel Brown For more…
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